Holi is one of the most ancient festivals which is celebrated in India with a full of fervour. In Uttar Pradesh, Bihar, Haryana, Madhya Pradesh the festival of Holi is more prevalent. Out of all places in Indian, Mathura-Vrindavan is more famous when it comes to Holi celebrations. Holi is also called as Dulandi Holi, Dol Purnima, Basant Utsav and Rangpanchami in other different regions of country.

The main ritual of Holi is applying colors on our loved ones. While there are few customs for Holi Celebration, one of them found is the white clothes very popular as or gulal color.

There is a very simple reason behind wearing these traditional white clothes. On white cloths all colors are visible which indicate the equality of this country. Thus on the occasion of Holi people wear Ethnic White Indian clothes.

 Being a traditional Indian festival the fashion trend also plays an essential part in this.  

Fashion statement for Men: White Kurta Pyjama in shades of white, ivory, cream, and beige.

Fashion statement for Women: White Salwar Kameez, white Churidar Suit or white Sarees.

Thus in India every festival has its own unique dress code.

Since white clothes on Holi are meant for one time wear thus plain and simple white cotton Kurta Pyjama or Churidar Kurtas are available in cheaper varieties of silk for men and  women chose white cotton Salwar Kameez, white chikan Salwar Suit, white cotton Churidar Suit, etc. Thus the tradition of white clothes on Holi had started involving fashion statement today.